The challenge

Pegah Toutak is a luxury brand selling limited-edition handcrafted men's accessories — silk bow ties, pocket squares, and cufflinks — shipping internationally. They needed stronger organic visibility and authority to compete in a premium niche.

What we did

  • Ran SEO focused on the brand's core product and luxury accessory keywords.
  • Optimized on-page elements and content for relevance and rankings.
  • Built backlinks to strengthen domain authority and off-page signals.
  • Supported the brand's blog content strategy around silk, craftsmanship, and menswear themes.

The results

  • Improved organic visibility for the brand's product and niche keywords.
  • A growing backlink profile and stronger domain authority.
  • A foundation of off-page authority supporting long-term organic growth.